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It's easy to mock eco-celebs. Better to give them the benefit of the doubt | Barbara Ellen

Yes, Google's guests generated tonnes of CO2 but at least they are raising awarenessIt's turning into the greatest environmental challenge of our age - how do we transport celebrities safely and responsibly to global eco-summits, so that they can do a better job of lecturing the rest of us about carbon emissions?The world has been agog at Camp Google, the three-day mass gathering at the luxury Verdura resort in Sicily, of 300 or so celebrity environmental activists, including Bill Gates, Mark Zuckerberg, Leonardo DiCaprio, Bradley Cooper, Katy Perry, Orlando Bloom, Bono, Chris Martin and more - too many to list, even a rumoured (but unseen) Barack Obama. Not forgetting Prince Harry, who reportedly gave a stirring speech about the environment - barefoot! A startling image springs to mind of a Google aide shrugging off the carbon footprint of Harry's journey (private jet and helicopter), but saying: "Uh, prince-dude, you need to lose the offensive shoes." Continue reading...
Zdroj: The Guardian

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